Email Signup (Embed)

This section allows you to add an embedded email signup form to your page, perfect for building a newsletter list or collecting subscriber data in-line with your site content.

What You’ll Learn

• How to configure the form header and success message

• How to customize placeholder, button text, and styling

• Where email signups are stored in Shopify

• How to filter for new (zero-order) subscribers in your customer list

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How to Set It Up

1. Add the Section: In the Shopify Theme Editor, click Add Section > Email Signup (Embed).

2. Configure Content:

   • Header: Add a section title like Join Our VIP List.

   • Email Message: Provide a short description encouraging signups.

   • Email Placeholder: Set placeholder text (e.g. EMAIL).

   • Button Text: Customize the call-to-action (e.g. JOIN).

   • Success Message: Message shown after a successful signup.

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Layout & Display

• Text Alignment: Choose between Left or Center alignment.

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Colors

Customize every visual element of the form using color settings:

• Heading text

• Email message text

• Background color

• Button and input background/text

• Input borders and placeholder color

• Success message color

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Styling

• Round Button Corners: Add rounded corners to the signup button.

• Round Input Corners: Add rounded corners to the input field.

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Spacing

Control spacing for:

• Top and bottom padding on desktop

• Top and bottom padding on mobile

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Typography

• Adjust section title font sizes for desktop and mobile.

• Choose between Regular or Bold font weight.

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Where Do the Emails Go?

All emails collected through this embedded form are stored in your Shopify Customers section.

• Go to your Shopify Admin > Customers

• New signups will appear as customers with the tag “Email subscriber”

• If you're using Shopify Email or Klaviyo, these will be synced to your lists depending on your setup

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How to Filter for Zero-Order Signups

If you want to target only new signups who haven't made a purchase yet (ideal for welcome flows or early access):

1. Go to Shopify Admin > Customers

2. Click Filters

3. Select:

   • Tagged with → Email subscriber

   • Number of orders → is equal to → 0

4. Save this filter view for quick access later

💡 Tip: This is especially helpful if you’re collecting signups on a store with existing customers and want to separate new leads.

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Need Help?

• 💬 Join our community on Discord: https://discord.gg/hcc2GvgZc6
• 📧 Email us at: [e-mail]

• 💻 Live chat with us: Available Monday–Friday, 10AM–6PM EST, directly on our website