Email Signup (Popup)

What You’ll Learn

• How to enable and customize the email signup popup

• Which theme version supports this feature

• How to collect and export email signups to your email marketing tool

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Access the Theme Editor

1. From your Shopify Admin, go to Online Store > Themes.

2. Find your Plain Jane Lite theme and click Customize.

3. Inside the Theme Editor, click the Theme Settings icon (paintbrush).

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Enable and Configure the Email Popup

1. In Theme Settings, select Email Pop-up. ![Placeholder for Screenshot - Theme Settings Email Pop-up]

2. Configure the following options:

Visibility

• Disable Email Pop-up: Check this box to turn off the popup completely.

  💡 Tip: Disable this if you're using Klaviyo, Mailchimp, or another email marketing tool with its own popup.

Visual Customizations

• Show Logo: Upload your brand logo. If left blank, the default "Dummy Supreme" logo will display.

• Background Image: Optional. Adds a visual background to the popup.

• Overlay Color: Background layer behind the popup (e.g., white, red).

• Popup Background Color: Color shown if no background image is set.

• Border Color: Optional border around the popup.

• Exit Button Color: Customize the close ("X") button.

• Inner Background Color: Background for the form area (e.g., behind text and inputs).

Text Fields

All of the following fields are customizable:

• Header Text

• Description

• Success Message

• Submit Button Text

Input Styling

• Placeholder Text Color: Text color before the user types.

• Input Text Color: Text color while typing.

• Submit Button Background and Text Color

• Popup Opacity: Controls the transparency of the overlay.

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Save and Preview Your Popup

1. Click Save in the top right.

2. To test the popup:

   • Open your live store in a new browser tab.

   • This resets session data so the popup reappears.

⚠️ Popup not showing? The theme prevents the popup from reappearing repeatedly in the same tab. Use a new tab for each test.

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Where Do Collected Emails Go?

All signups from the popup are stored in your Shopify Customers section:

1. Go to Shopify Admin > Customers.

2. You'll see new entries listed as customers with zero orders.

3. Click Export to download the list:

   • Choose "All Customers" or current page

   • Import to Klaviyo, Mailchimp, MailerLite, etc.

How to Filter for Zero-Order Signups

If you want to target only new signups who haven't made a purchase yet (ideal for welcome flows or early access):

1. Go to Shopify Admin > Customers

2. Click Filters

3. Select:

   • Tagged with → Email subscriber

   • Number of orders → is equal to → 0

4. Save this filter view for quick access later

💡 Tip: This is especially helpful if you’re collecting signups on a store with existing customers and want to separate new leads.

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Need Help?

• 💬 Join our community on Discord: https://discord.gg/hcc2GvgZc6
• 📧 Email us at: [e-mail]

• 💻 Live chat with us: Available Monday–Friday, 10AM–6PM EST, directly on our website